NEU is fine jewelry designed for those who love to have fun with their style. Our high-quality pieces are made to be worn, loved, and treasured for a lifetime.
Inspired by my Oma, who never went a day without her statement jewelry, NEU is a tribute to self-expression. She showed me that jewelry isn’t just an accessory — it’s a reflection of who you are. NEU, the German word for "new," represents my commitment to continuously releasing fresh designs, ensuring there’s always something unique for everyone.
Every piece at NEU is thoughtfully designed and crafted by me. As a GIA-certified designer with a background in Jewelry Design & Technology, I’m deeply involved in every step. I love collaborating with my social media followers, sourcing ideas directly from the people who will wear my creations. Follow me on TikTok and Instagram to be a part of the conversation!
I understand that investing in fine jewelry is a big decision, and I don’t take that lightly. When you choose NEU, you’re choosing craftsmanship, quality, and a small, woman-owned business that values integrity and individuality.
Find something that speaks to you—because jewelry should feel as special as the person wearing it.
Gina on her graduation day at the Gemological Institute of America in Carlsbad, CA.
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